Social Media Marketing

Social Media Marketing can be broken down into two separate categories: Paid Ads and Content Marketing. 

Let’s use the most popular social media platform as an example: Facebook
Paid Facebook Ads are exactly what the name implies, ads that Facebook charges you for, that you can run to a wide range of Facebook users.
You can make these ads appear in a plethora of places on Facebook, like news feeds, the facebook marketplace, facebook messenger and more. These ads need to be created with a target audience in mind.  You can apply the above to almost every single social media platform you can think of. If you need help creating and running Paid Social Media Ads that capture your potential customer’s attention and engages them, contact us for more info.

The other category for Social Media Marketing is Content Marketing
Let’s use Facebook as the example again:
Content Marketing can also be called Organic Social Marketing.

That is the process of creating valuable content that the people that are already engaging with your brand can and want to share with their friends and family in order to grow your page’s like count and in turn grow your customer base. It is also the process of engaging with your existing community by answering comments, making polls, creating discussions, answering messages quickly and professionally etc.

Content Marketing can be extremely time consuming, but it can also be extremely rewarding if done right. We have a team in place that is ready to assist with any Social Media Marketing you need!

Do you need Social Media Marketing Agencies in Portland?